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Cricket and reading habits March 3, 2007

Posted by Sharath Rao in india, rant, sport.
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Sadiq points me to this article here on whether Indians really love cricket from Amit Varma. Many of the arguments have been made before – “no other sources of entertainment in the 70s, 80s…etc”, “we love stars more and hence don’t follow small club matches” etc. etc. It is still worth a read, if you are able to that is.

I say this because my ability to read such long articles without explicit sub-headings is diminishing. The longer the article, the more the need to sample it before you read it through. To be fair to Amit, I know that each subheading means 20-30 less words and for a newspaper space is at a premium but understanding this fact doesn’t somehow endow me with the patience to endure a long long write-up. ( but when you the longer version of the article on your blog, you could have put them in !)

I know where this bias comes from – reading mostly short unstructured material ( blog posts ) and long structured material ( technical material ). What we read changes us in more ways than previously thought :).

P.S: And just for the record, why do people write mails ( > 5 sentences ) without paragraphs and with irrelevant subject lines like “Hi” ( for important mails ). Pity me, how am I supposed to search for that mail from the archive when all your mails have the same subject line ! ( Full-body search is slow !)

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