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A tale of two ads January 8, 2007

Posted by Sharath Rao in littlerockers, media.
Tells what you already know in lots of words, cliches and histrionics. Its still a big deal.
[ Or maybe I am of the opinion that Big B is just overexposed. ]

Tells you something seemingly trivial in far more creative way.

This is infact how I imagine atleast a part of the next Little Rock Class of 1997 reunion should be, whenever it happens. In the dark, perhaps on the beach or just an open ground. Not in the afternoon, not on chairs arranged in circles, not with a handful of people running the show. Although we, as human beings have an evolutionary need to be able to make eye contact when we talk, I think talking into the dark, under the sky has its own ‘big-dealness’ about it. From personal experience, I feel that people connect in an unusual way. [ Not that it means anything on a broader scale ]

“Sometimes things need to switch off for people to switch on”, as he says in the end of the ad.

My previous post on advertisements – here and here.

The advertisement, by the way, is based on a true event.



1. Somayaji Ravi - January 9, 2007

Big B rocks anyday!! Howeva, I wasn’t able to view the second video despite having been able to do so with the first one without any interruptions.
Implications -> Is YouTube biased by some videos, or is it an option by paying more that the streaming could be speeded up!

2. Sharath Rao - January 17, 2007

I sent you the link ..hope that helped you watch the other video ….As for Big B, yeah I agree ..over-exposed or otherwise is really a matter of opinion…:)

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